Vidivici

VIDIVICI is a makeup brand founded by global makeup artist Lee Kyung-min, and is a domestic makeup artist who has been active in overseas fashion shows as well as famous celebrities.
After launching at Hyundai Department Store, we entered Lotte, Shinsegae, and Hong Kong Lane Crawford.
In 2008, as a branding project to strengthen the image of an artist-specialized brand, the store VMD was renewed, a new product was launched, and a star product was launched with an advertisement for Choi Ji-woo.
It is a branding to gain the upper hand in competition with global makeup brands.